GUIDELINE CREATION & BRAND RENOVATION
Currently only available online and in selected chain stores, the brand needed to expand their reach and propel their products to be available as a top quality olive oil on the high street shelves internationally.
Building on their existing unique offer of ‘adopting’ your own olive tree in the groves of Italy being key to the Nudo message – becoming part of the Nudo family tree.
Streamlined guidelines and development of the brand tone - pushing forward a friendly and more direct communication to the customer.